SOMETHING IS MOVING IN PAID MARKETING
A new kind of PPC manager
is scouting ahead.
Always scouting for better performance.
MORE THAN ANOTHER PPC TOOL
Your ads don’t need another dashboard.
They need someone looking after them.
RoyScout is being built to do the everyday work of a PPC
manager — monitoring campaigns, investigating changes,
finding opportunities, and recommending concrete
optimizations across Google and Meta. And of course,
executing them upon your approval. No more logging into
PPC platforms and searching where to make a move.
However you manage PPC today, Roy is coming to help.
Doing it yourself?
Stop guessing
what to check
next.One person runs all
your marketing?Give them a PPC
specialist to work
with.Paying someone to
manage your ads?See how much of
the everyday work
Roy can take on.
From small e-commerce founders to agile marketing teams, RoyScout is built for businesses
that need great paid marketing, without building a PPC department around it.
WHERE ROY WORKS
Roy works inside the ad accounts you choose.
Connect your own Google or Meta login and choose which ad accounts and Google Analytics 4 properties Roy may work on. Roy reads their data to find what's working and what isn't, and changes something only after you approve it.
Google Ads
- Roy reads
- Campaigns, ad groups, ads, keywords, budgets, conversions and performance reports.
- Roy changes, only with your approval
- Campaigns, budgets, keywords and ads.
Google Analytics 4
- Roy reads
- Property settings and reports, such as sessions, traffic sources and conversions.
- Roy changes, only with your approval
- Key events, custom dimensions and audiences.
Meta ads(Facebook and Instagram)
- Roy reads
- Campaigns, ad sets, ads, creatives, audiences and insights, plus the Pages and catalogs you share.
- Roy changes, only with your approval
- Campaigns, ad sets, budgets, audiences and catalog products.
You can disconnect an account at any time, in RoyScout or in your Google or Meta settings.
Our Privacy Policy explains how we handle Google and Meta data.
Already have early access? Sign in to RoyScout
THE SCOUT IS ALMOST READY
Be first on the trail.
We’re getting Roy ready to take on real PPC work.
Leave your email and we’ll let you know when it’s
time to put him to work on your campaigns.
Early updates, product previews and launch access.
Nothing unnecessary.
